Affordable Learning Solutions at CSUDH

Kirti Sawhney Celly, Ph.D.

Title: Professor, Marketing

Department: Marketing
Office: SBS C325
Phone Extension: x3503
Email Username: kcelly

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Affordable Learning Initiatives



Show All Courses

MKT 350: Principles of Marketing (Spring 2012)

MKT 350: Principles of Marketing (Spring 2011)

MKT 350: Principles of Marketing (Fall 2010)


MKT 350: Principles of Marketing

Fall 2010.

131 Students were enrolled in this course.


Textbooks/Resources Used

Principles of Marketing. available to studentsviaPearson MyMarketingLab (4-color version).

Principles of Marketing. available to studentsviaPearson MyMarketingLab (B&W version).


Student Savings

Principles of Marketing.
Savings per student for this resource: $122.52 to $146.62
List Price: $198.00
Price through Pearson MyMarketingLab (4-color version): $75.48
Price through Pearson MyMarketingLab (B&W version): $51.38


Savings per student for this course: $122.52 to $146.62

Full Citations for Course Resources

Kotler, Philip, and Gary Armstrong. Principles of Marketing. Upper Saddle River, NJ: Prentice Hall, 2010. ISBN: 9780136079415.