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Christian Russo

Title: Assistant Professor, Communications

Department: Communications
Office: SAC 1165
Phone Extension: x3676
Email Username: crusso

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Affordable Learning Initiatives

Show All    COM 342: Advertising Strategy and Copywriting    

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COM 342: Advertising Strategy and Copywriting

Spring 2013

Cost of Hey Whipple, Squeeze This, new: $18.76
Cost of ebrary edition: $0

Total savings per student: $18.76

Textbook is available free of cost to students through ebrary.

• Sullivan, Luke, and Sam Bennett. Hey Whipple Squeeze This!: A Classic Guide to Creating Great Ads. Hoboken, NJ: J. Wiley & Sons, 2012. ISBN: 9781118223833. ebrary.
  

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